Mercedes-Benz x Matchbox: No Limits

In 1962, Ewy Rosqvist became the first woman to win a long-distance rally when she entered the grueling Argentinian Touring Car Grand Prix. So we collaborated with Mattel to turn her iconic Mercedes-Benz into a Matchbox car, to show girls they have no limits.

Huffington Post, Forbes, Yahoo, Car and Driver, The Drum, CNET, MSN

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Associative Creative Director: Zack Roif

Senior Copywriter: Chloe Saintilan

Art Director: Emily Stetzer

Copywriter: Namwan Leavell